Posts Tagged Strategies

Market Leadership Strategies for Service Companies

Market Leadership Strategies for Service Companies reveals the key strategies for creating and sustaining a market leadership position for any service business. Service industry experts Craig A. Terrill and Arthur G. Middlebrooks affirm that in order to become a dominant market leader, a service company must find ways to: Define their service business and the benefits customers receive Reveal the intangible aspects of the service experience Move in a different dir… More >>

Market Leadership Strategies for Service Companies

Lincoln on Leadership: Executive Strategies for Tough Times

ISBN13: 9780446394598
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.

With its emphasis on the rights and power of the individual, Lincoln on Leadership is destined to become the must-have handbook for executives in the nineties…. More >>

Lincoln on Leadership: Executive Strategies for Tough Times